Marketing

SEO Specialist - Marketing Agency (Link-Building)

Remote
Work Type: Full Time
Industry: Digital Marketing
Location: LATAM

About Our Client:
Our client is a marketing agency based in the US, offering a holistic approach that combines marketing strategies, innovative technology, and comprehensive business solutions to drive sustainable growth. They are more than just service providers; they act as dedicated partners in transformation, turning challenges into opportunities for success.

Position Overview:
This role requires an SEO expert with a deep understanding of link-building strategies and the ability to secure high-quality backlinks to drive organic growth and strengthen search engine rankings for their clients.

Responsibilities:
- Develop and execute white-hat link-building strategies tailored to client needs and industry best practices.
- Conduct competitive backlink analysis to reverse-engineer competitor strategies and identify opportunities for high-quality backlinks.
- Identify and secure backlinks through various mechanisms, including:
      - Guest posting
      - Outreach campaigns
      - Resource page link building
      - Broken link reclamation
      - Content-based strategies
- Monitor and analyze the quality and impact of backlinks to ensure ongoing improvements in search performance.
- Research and experiment with innovative approaches to link building, such as PR-based strategies, collaborations, or alternative methods.
- Collaborate with the content team to create shareable assets that attract natural backlinks.
Please make sure you follow search engine guidelines to avoid penalties and ensure ethical practices.

Qualifications:
- Extensive experience in link building and off-page SEO with a proven track record of securing high-quality backlinks.
- Strong skills in competitive analysis using tools such as Ahrefs, SEMrush, or similar platforms.
- Knowledge of search engine algorithms and link-building best practices.
- A creative mindset with the ability to think outside the box for securing backlinks through PR or alternative methods (preferred).
- Strong analytical skills to assess the impact of link-building efforts and make data-driven adjustments.
- Exceptional communication and organizational skills to manage multiple projects effectively.


What They Offer:
- Remote work environment (Employee must be available to work 8/5 or 9/6pm ET)
- Opportunity to work with a diverse portfolio of clients
-  Unlimited PTO and Parental Leave
- Location: LATAM 
- Salary starts at $2k

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